1. What is the purpose of a comparison table?
The comparison table is designed to compare your product with similar products from competitors. This feature helps shoppers quickly see the advantages of your offerings.
2. How to set up a comparison table:
✍️ Add a comparison table section:
- In the Theme Editor, go to the page where you want the table to appear (it’s recommended to place it on the product page).
- Click “Add section” or “+”
- Select “Comparison table.”
✍️ Adjust the content of the comparison table:
Heading and subtext: Customize the appearance of the heading and add a description if needed.
- Heading: Enter a heading for the table. To make certain words stand out, enclose them in brackets for a highlight effect.
- Marker: Choose whether the highlight effect will be an underline or a font highlight.
- Heading Size: Adjust the heading size by dragging the bar or entering a specific number.
- Heading Tag: Add a tag to the heading for SEO purposes.
- Heading Alignment: Align the heading to the left, center, or right.
- Text: Add descriptive text under the heading to introduce the comparison.
Label (first row) of the table:
- Your Product (First Column):
- In the Comparison Table section, locate the Comparing items section.
- In the Product section, Click “Select product” button to select the product you want to compare, and the product’s title will automatically appear as the header of the first column.
- Alternatively, enter a custom header in the “Alternative text” field.
- Competitors’ Products (Other Columns):
- In the Comparison Table section, locate the Comparing items section.
- In the “External item labels” field, list each competitor’s product in separate rows (maximum 4). Each row will create a column in the table.
Criterion Labels (Rows):
- Under the Comparison Table section, add a new Criterion label block. This will add rows to the table and specify the criteria you want to compare (e.g., price, features, benefits).
- Under Store items section, enter the following information in “Criterion detail” field to indicate whether your product meet that criterion.
- "Yes" for ✓
- "No" for ✗
- or Custom text
- Under External items section, enter the following information in “Criterion detail” field to indicate whether your competitors' products meet that criterion. (Note: The order of information filled in the Criterion detail field must be the same as the order of the first-row label.)
- "Yes" for ✓
- "No" for ✗
- or Custom text
