User Guide

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SEO

by Admin on Oct 02, 2025

1. What setup can you do in SEO?

You can:

  • Optimize your site’s canonical tags to improve search engine visibility.
  • Add detailed business information to structured data, enhancing how your store appears in search results.

2. Location & Setup

  1. Go to “Online Store” > “Themes” > “Customize”.
  2. Click the Theme Settings tab.
  3. Go to SEO.

3. SEO Dictionary

🔍 Canonical Tags: These are like “preferred page” signs for search engines. They tell search engines which page to focus on if there are similar pages, helping avoid duplicate content issues.

🔍 Schema: A way to label your website for search engines. It helps them understand what your business is about and display details like your store name, logo, and contact info in search results.

🔍 Structured Data: Information added to your website that helps search engines understand your content better. Think of it as giving Google a cheat sheet about your business.

🔍 SERP (Search Engine Results Page): The page you see after searching something on Google or any search engine. Your store’s information can appear here if properly optimized.

4. Setting group overview

Take a look to see what you have within the SEO setting:

Group name Purpose

Canonical Tags

Ensure Google and other search engines recognize the primary URL to avoid duplicate content issues.

Business information

Provide key details about your business for structured data and Google SERP rich results:

  • Add business name, founded year, and description for credibility.
  • Upload a logo (minimum size 112x112px) for branding in search results.
  • Enter a full address to enhance local SEO, or provide multiple addresses for stores with multiple locations.
  • Add a phone number and email for customer contact details.

5. Common Use Cases

🤔 How to enable canonical tags to prevent duplicate content issues for Collection links?

When search engines see multiple pages with similar content, they might not know which one to show. You can fix this by setting a “preferred” page:

STEP 1:
Go to Theme Settings > SEO.

STEP 2:
Toggle on Show original collection URL for canonical tags.

STEP 3:
Click “Save”.

 

🤔 How to add your business information so it shows up in SERP?

Adding basic information about your business can make your store more trustworthy and easier to find online. Here’s how:

STEP 1:
Go to the Business Information section in the SEO settings group.

STEP 2:
Fill out these details:

  • Business Name: Add your store's name (e.g., “Sunny Store”).
  • Founded On: Enter the year your business started (optional).
  • Description: Write a short description of what your store offers (e.g., “Handmade jewelry for all occasions”).
  • Address: Enter your store's location. If you have multiple stores, list all their addresses.
  • Phone Number & Email: Provide a way for customers to contact you.
  • Logo: Upload an image (minimum 112x112px) to represent your brand.

STEP 3:
Click “Save”.

After setting up the information, a business card should appear on Google search results like this:

Need help? Contact our support team at Omni Themes Support.